When a Client or Customer is Wrong

Never tell a client or customer, "I told you so". You provide advice or offer a solution to your client, but sometimes they still go their own way. On occasion, their decision fails even though you warned them about the outcome. This is not an occasion to point out their mistake. Rather, it is an opportunity to shine and establish more credibility. Nobody likes to be told his or her decision-making is faulty. Ask questions about what they think should have been done differently. Offer to help by providing alternate solutions. Guide your clients to find the correct answers to their issues. Be prepared to validate your solutions with supporting facts. Remember not to remind them that they should have listened to you in the first place. Your client will recognize you as valuable resource and will be more receptive to future advice.